
PrimarySchool.com.au
History
In 2002, Charlie O’Sullivan designed a directory, which provided safe
and easy access to web-based resources for his students, their parents
and his teaching peers. The site immediately became very popular with
other teachers because if its simple and uncluttered interface and because
it makes sense in the primary school environment. It is unique in that
it categorises web-based resources using a hierarchical structure based
on the primary school curriculum and provides professional development
for teachers by demonstrating ways of integrating ICT in the classroom.
The site is also used by students, parents, home schoolers and student
teachers undertaking tertiary study in education.
PrimarySchool.com.au currently averages 40,000 hits and 600 new visitors per day
and there are currently 13,500 subscribers to the free weekly newsletter.
Benefits
Attention of students, teachers and parents at school and home.
Variety of ways to target audience through exclusive sponsorship, text
ads related to primary school content and newsletter sponsorship.
Presence on a trusted primary education site gives credibility to your
products and services and demonstrates your commitment to educating the
young.
PrimarySchool.com.au ranks consistently in the top 10 results in Google,
Yahoo, and NineMSN in searches for primary school sites, lessons and resources.
Testimonials
Here are a few of the many tributes received:
Fantastic Site. I am a casual teacher. I could be ask to teach Life Cycles
to year 3 one week and a Unit on Gold to Year 5 the next week and so on.
I find your site invaluable for resources. I can't afford to have resources
for every topic for every stage. As a casual I have limited access to
in-service training so your site helps keep me up to date.
I have found your site a fantastic time saving tool for me. I am a Year
Four teacher in Sydney and have found that you are doing so much work
for me. It was an incredible find. It is an invaluable resource.
Everything is accurate and well researched.
I think your site is fantastic. As a trainee teacher this site has been
so helpful, in so many ways. Not only does it help with my university
assignments, but also my Practicum. I look at what the teachers are doing
in the schools I am placed with; then my first port-of-call is this website.
I can look up specific KLAs, then search through to find information relating
to the Unit the school is working on. The links provided can either give
me a starting point, or assist in developing Units to provide more strategies
for the children. Also, having 2 children of my own, I have used this
site to assist with their projects, even though they are in Year 7 and
9. I wish I had known about this site when they were in Primary school.
I´m a teacher educator from Buenos Aires, Argentina. I use this site
to teach information about different themes. This site is different and
very useful for teachers and children.
Site Advertising Options
Sponsorship Program - Become one of the 7 exclusive sponsors of
the site who receive special recognition through placement of a 200 by 400
banner ad on every page throughout the site. Email us below to receive
a quote for annual sponsorship fees.
Text Advertising – Text ads appear as other links in the database
according to their relevance to the primary school curriculum. A text
ad for Geometry software, for example, would appear on the Geometry page
under the Software heading as:
GeoFun
Create attractive 3D shapes using this simple drawing program that supports
geometry outcomes in the upper primary grades.
Specifications: Title (up to 30 characters) and 200 characters of descriptive
text, plus up to 60 characters for the actual link. Each text ad costs
$33 per month for a minimum of 3 months.
Newsletter Ads – Our weekly newsletter reaches a sizable audience
of educators who rely on us to help them find web-based resources and
learn how to integrate ICT in the curriculum. Each ad costs $100 per week. Each ad is placed
at the top of the newsletter and can take the form of a one paragraph
product review or endorsement.
About Charlie O'Sullivan
Charlie is an Australian educator with over twenty five years experience
teaching ICT at primary, secondary and tertiary levels. He has several qualifications including two
Masters Degrees. Charlie’s interests include surfing and Bluegrass music. In
2003 Charlie was NSW State Masters Surfing Champion and placed second
in the Australian Masters and ISA World Masters Surfing Titles.

Charlie competing in the 2003 ISA World Masters Surfing Titles, Taranaki,
New Zealand
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